It’s been over a year since a striking blue tree took root at the entrance of Denison Park, symbolising a place of support, hope, and belonging—and what began as a simple act has now become a powerful symbol of mental health awareness within the Bowen community.
The Blue Tree Project, which painted a previously dead tree a vivid blue, was launched in late 2024 to signal a safe space for young players to speak up about mental health. The initiative earned the Bowen Seagulls the prestigious title of NRL Community Club of the Year, presented by Westpac.
Club Secretary at the time, Monika Piggott, explained its significance:
“The blue tree is just a reminder that they can come and speak to any one of us confidentially if they’re not feeling ok … the blue tree helps to start the conversation.”
At the time, the project was funded through a TRACC community grant of around $2,500, covering the cost of paint, transport, and signage, alongside a special GRIP (Gratitude, Resilience, Intent, Pride) wellbeing workshop run by the QRL.
One Year Later: The Tree That Talks
As of today, the blue tree remains a prominent fixture at Denison Park, not just as a painted trunk, but as a daily reminder to check in, reach out, and offer support. It has become a true touchpoint in club culture—a visual cue that mental health matters in every play, sideline chat, and post-match gathering.
Monika Piggott reflects on the journey:
“That one blue tree sparked hundreds of conversations kids checking in on mates, volunteers asking how everyone’s doing, and parents seeing the club as more than sport.”
Behind the Symbol
• Global roots: The Blue Tree Project began in WA in 2019 and now boasts over 1,400 blue trees worldwide, each serving as visual reminders to foster mental health dialogues.
• Local momentum: The Seagulls not only painted the tree themselves but also secured its placement with council support transforming a once overlooked stump into a meaningful fixture.
• Club growth: Since the tree’s debut, the club’s membership has surged from just 50 players to over 400 across 25 teams empowered by a culturally aware environment where mental wellbeing is part of the game.
